During its operation since 1991, the agency has accumulated significant expertise in many industries and many fields of communication and due to this boasts a diverse clientele. The most important characteristics of the agency team are their commitment to long-term relationships with clients, colleagues and partners and the know-how, efficiency and devotion, which are indispensable for long- term business and professional success.

The flexible, dynamic and cheerful team has been an individual division of Saatchi & Saatchi Ltd. since 2000, offering integrated communication services to some clients, while giving classical PR Agency services to others under the individual brand name.